(Yicai Global) Sept. 26 -- More Health, a mobile health management platform developed by Beijing Miaoyijia Information Technology Co., earned CNY100 million (USD15.15 million) in its B+ financing led by the Jiangzhong Traditional Chinese Medicine Fund, which was jointly set up by Chinaleaf Capital Management Co. and Jiangzhong Group, online media outlet 36Kr reported on Sept. 25.
More Health will use the funds for market expansion, said Kong Fei, chief executive. The company will first accelerate expansion in offline markets, including business offices of major telecommunications operators and supermarket stores.
The firm will then develop a health management model for employees of major companies and create a personalized data analysis tool using intelligent hardware.
Its last two investment rounds totaled CNY350 million.
More Health is a comprehensive health management platform integrating health data collection, behavior intervention and value-added services, mainly through its a mobile app. The company's registered users exceeded 20 million as of the end of June this year.
The firm mainly helps users to manage daily health plans through data collection and analysis.