(Yicai Global) Nov 16 -- K12 Inc. Online Education has attracted large amounts of early-phase investment from Chinese investment funds, Blue Elephant Capital Management partner Ning Baiyu told Yicai Global, and of total funds invested in education, that portion going to K12 Online was more than 50%
This market features high fees, youthful students and individuality, while, the cross-border flow of its products, resources and capital is becoming ever more frequent.
Some US children's English training programs are gearing up to enter China. Tony Diepenbrock, founder of Lingoland -- an online education institution -- said that, using their products, students can learn to speak English in virtual space. The company is currently raising funds to enter China. He further said that, unlike K12training schools in China, Lingoland hopes Chinese students will learn more about American culture and lifestyle.
Ning said Blue Elephant has also contacted some start-up programs from overseas. It focuses on these programs' development plans in China.
He also said there are two types of K12online educationprograms that investment favors. First, online international education -- including international elementary curriculum – and extra-curricular training, as well as training for study abroad and international middle school curricula during the middle school stage as these satisfy Chinese students' international study needs. Second are services targeting full-time international schools. Blue Elephant Capital focuses on investment in companies that offer services to more and more internationals schools, including services related to teachers and curricula.
K12 or K-12 is short for 'kindergarten through twelfth grade' which refers to the period from kindergarten (usually at the age of 5-6) to grade 12 (usually at the age of 17-18). This is the period when free education is provided in most Western countries.