(Yicai Global) Jan. 9 -- Tourism continued to boom in China last year, generating CNY5.4 trillion (USD830 billion) in revenue, said Li Jinzao, head of the China National Tourism Administration.

Chinese took an average of 3.7 trips last year, Li said yesterday at a conference in East China's Fujian province.

Travelers made more than 5 billion journeys in China last year, generating CNY4.57 trillion in estimated revenue, marking a 69-percent jump from 2012 and average annual growth of 15.8 percent over the past five years. Chinese went on 129 million overseas trips last year.

The contribution of China's tourism industry to the national economy and social employment were over 10 percent, per World Tourism Organization estimates.

Authorities set a target for China to increase its annual tourism revenue 13 percent to CNY5.98 trillion this year.