Early Education System Provider weizaojiao.cn Nets USD1.5 Million Pre-A Round Investment
Tang Shihua
DATE:  Dec 01 2017
/ SOURCE:  Yicai
Early Education System Provider weizaojiao.cn Nets USD1.5 Million Pre-A Round Investment Early Education System Provider weizaojiao.cn Nets USD1.5 Million Pre-A Round Investment

(Yicai Global) Dec. 1 -- Early education system provider weizaojiao.com has recently secured CNY10 million Pre-A round investment from Plum Ventures and other investors.

The proceeds will go mainly to system development and market expansion, Lieyunwang.com reported.

Weizaojiao.com, a service system connecting early education and training institutions and parents, mainly targets early education and training institutions engaged in early education, parent-child swimming, kids English, kids painting, kids art, Tae Kwon-do, science, technology, engineering and mathematics (STEAM) and care classes.

The products of weizaojiao.com can be divided into four modules, namely marketing, sales tracking, educational administration and financial management. The first two business modules mainly help organizations enroll students through the WeChat platform run by Tencent Holdings Ltd. [HK:00700] and the WordPress store under Alipay, the online payment arm of Alibaba Group Holding Ltd. [NYSE:BABA], while the latter two modules involve basic business management and help enhance the member service and operational capabilities of  institutions, said firm founder Yang Zhimin.

At present, the weizaojiao.cn system includes both a free version and a paid version, and income mainly derives from the collection of system usage fees. It now serves 5,000 stores, with its number of paying customers exceeding 1,500.

Plum Ventures participated in the current round of investment because it is optimistic about the future of early education and deems weizaojiao.cn competitive in its solutions and number of customers.

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Keywords:   FINANCING,Online Education,SaaS,SCRM