(Yicai Global) Sept. 4 -- American consumer goods giant Procter & Gamble [NYSE:PG] plans to publish online all fragrance ingredients used in its products in 2019 in order to increase transparency and promote its image as a responsible company, online news outlet Jiemian News reported on Sept. 1.

Well-known brands Tide, Clairol, Febreeze and Olay are included in the first batch of products that are part of the plan.

The firm will publish any substance with a fragrance concentration greater than 0.01 percent, the company said. Publishing ingredients can provide more reliable information for consumers and help them choose the most suitable products.

Procter & Gamble aims to gain a better understanding of middle-class consumers' preferences for products and to drive the brand to reach new growth, said chemical industry observer Zhao Xianghui.

Revealing the ingredients allows consumers to greater understand P&G's products while also promoting the company's image as a responsible large company, Zhao added.