(Yicai Global) Aug. 28 -- Fujian-based internet software maker Xiamen 35.Com Technology Co. [SHE:300051] will invest USD15 million (CNY100 million) through a cooperation agreement with Aha Entertainment Shanghai Co. and Shenzhen Tencent Computer System Co., a subsidiary of tech giant Tencent Holdings Ltd. [HKG:0700], to develop original animation intellectual property projects

The three parties will work together on animation projects, bringing forward those that exhibit value-added growth and long life cycles to the commercial development stage.

Aha Entertainment has produced a range of animated adaptations of live dramas and has worked with Tencent's animation platform to create China's first online television drama adapted from a domestic animation.

Tencent's animation platform was founded in 2012 and holds many online and electronic copyrights for Japanese classical anime. It is committed to promoting the development of domestic animation projects with more than 20,000 shows on its platform.

The cooperation will help Xiamen 35.Com to open itself to the entertainment market through animated intellectual property and enhance the company's overall competitiveness.