(Yicai Global) March 5 -- The Shenzhen-based Ledman Optoelectronic Co. has unveiled its new LED display panel which uses a new-generation chip-on-board (COB) small-pitch display technology to improve sharpness by drastically reducing the pixel pitch, which traditional LED know-how cannot achieve.

Ledman held its new product release briefing in Guangzhou, China's southern Guangdong province, Xinhua News Agency-backed China Securities Journal reported. The company's new-generation COB technology enhances the protective performance of LED display panels, including shock, dust and water proof and allows longer trouble-free operation time, higher contrast and better picture quality, which can be widely used in monitoring center, command center, conference and commercial indoor display.

COB display panel will be the company's product and technology strategy focus for the next three years, Li Mantie, chairman and president of the company said in a press briefing, adding that through the use of the technology, LED pixel pitch can be reduced up to 0.5 mm, which traditional LED technology cannot achieve.

The small-pitch LED display market is going through a rapid development phase. The market size this year is expected to reach close to CNY10 billion (USD1.57 billion) and to maintain a rapid growth in the next two to three years. The company's new products will have a positive impact on promoting the upgrading of the LED display industry, Li said.

At the press briefing, Ledman has also signed business deals with three domestic and two overseas clients, including Zhejiang Dahua Technology Co., a leading provider of video surveillance products and services.