(Yicai Global) Oct. 11 -- Chinese consumer electronics firm Lenovo Group has surpassed US Hewlett-Packard by rising to the global lead in shipping the largest number of personal computers in the three months ending in September.
The Beijing-based company occupied 23.6 percent of the market in comparison to HP's almost 22.8 percent, market research institute IDC's Worldwide Quarterly Personal Computing Device Tracker shows. Dell followed by a 17 percent share, Acer with a 7.2 percent stake, and Apple with its 7.1 percent. Lenovo was once the biggest market player in the last three months of 2016.
"In the past several quarters, our policy was more conservative than HP's," Yang Yuanqing, chairman and Chief Executive of Lenovo, said in a previous interview with Yicai Global. "Lenovo gave up many low-value orders, especially those in North America." Lenovo stopped producing some PC products designed for Chrome OS, a move which reduced more than 1 million orders.
Another reason behind Lenovo's success is the increasing popularity of its Fujitsu-branded PCs, IDC's report suggested. The company bought a majority stake in Japanese Fujitsu's computer unit last year. However, "by far the profitability of Fujitsu PC is lower than Lenovo's," Yang said. The firm has also acquired IBM's PC arm in 2005, followed by German Medion and Japanese NEC six years later.
The continuous recovering of the global PC market and high-end oriented products will be the future priority of Lenovo's PC business, the CEO said.
The prices of Lenovo's PCs increased 9.5 percent, the earnings results for the first quarter showed. Revenues from gaming PCs rose over 39 percent, light products almost 35 percent, as well as visual equipment by more than 14 percent.
Commercial PCs account for 63 percent of Lenovo's total shipments. Deliveries to small firms jumped 27 percent and to medium-sized ones 40 percent.
Editor: Emmi Laine