(Yicai Global) Nov. 3 -- The National People's Congress (NPC) of the People's Republic of China is further amending its Electronic Commerce Law.
The Ministry of Commerce (MOFCOM) will continue to actively work with NPC on the legislative process, and strive to enact the new Electronic Commerce Law as soon as possible, Cnstock.com quoted MOFCOM spokesperson Gao Feng as saying yesterday.
The latest draft of the Electronic Commerce Law bars e-commerce operators from infringing consumers' right to true information by false advertising, sham transactions and fabrication of users' comments. If e-commerce platform operators are found to delete consumers' comments, they can be fined USD3,000 (CNY20,000) to CNY100,000 or CNY100,000 to CNY500,000 for serious violations.
The Electronic Commerce Law is the basic law in the field of e-commerce in China and contains principled provisions on the urgent problems to be solved in the sector, such as its operators, contracts, dispute resolution and promotions. The law provides institutional guarantees for the continuous, sound and orderly development of China's e-commerce, and will help e-commerce guide and drive China's digital economy.
Data the Chinese Electronic Commerce Association (CECA) released show that the scale of China's network retail market exceeded USD803 billion (CNY5.3 trillion) last year, an increase of nearly 40 percent on the previous year. However, its rapid development masks the cruel reality of the brutal growth of the e-commerce market, with consumers often the victims of counterfeit or shoddy products, and it is beset with false prices and pay traps, but these are difficult to complain about or report or obtain evidence to safeguard legal rights, while operators face negative professional comments or even hackers and other issues.